Add revenue without spending a dime

Do you ever wish you had a
marketing budget of a big company?
You don't need that.
Just a little inspiration. 

Here is an example: when buying my son's Halloween Costume at Party City, the receipt had an awesome sales technique called up-selling  by suggested extra things to enhance the “scariness” of the costume. It was not pushy but enticing enough to make us turn around and pick up those items.

This basic sales strategy will also work for your Art Studio: offer extra items on your receipts, party invitations and thank you notes. Educate your Students (and Parents) about how they can enrich their experience, save time or be better their skills, and you will end up with more money in your pocket.
 
Options could be:

• Additional, complementary classes (painting if they took drawing, etc.)
• Open Lab time
• Something they can nibble during class or event
• Souvenir they can buy
• Photo shoot to document their event
• Personalized portfolio book of their workshop or camp

 
Please take 15 minutes today and brainstorm what additional experiences you can offer to increase your Art Studio’s revenue. Add that to your receipts, printout materials and e-mails.